HEAVY.COM ANNOUNCES THE FIRST-EVER “SUPER-BANNED BOWL”

Rejected, Dejected and Kicked to the Curb Ads from the Big Game!

Lineup for The Super-Banned Bowl I Includes Crowd-Pleasing Favorites Like the GoDaddy Director’s Cut and Two PETA Debuts

New York, NY – January 31, 2006: Heavy.com, the world’s leading broadband network with more than 10 million unique viewers monthly, today announced the first-ever Super-Banned Bowl, where rejected, dejected and kicked to the curb ads get a shot at broadband glory.

Among those competing in the Madison Ave. mash-up exclusively on Heavy.com:

• PETA—In their NHL (National Heavy League) debut, PETA fields two strong contenders, the outrageous “Milk Gone Wild” and “Sausage,” which promotes a veggie lifestyle.

• The GoDaddy Director’s Cut—Need we say more.

• Airborne—From an over-the-counter drug that keeps you from getting sick comes this soon-to-be classic featuring Mickey Rooney and his old man ass.

Heavy.com Co-Founder, Co-CEO and Co-Commandant for Standards and Practices David Carson remarked, “The Super-Banned Bowl is for those companies and organizations who were denied their inalienable right to spend millions of dollars for 30 seconds of glory during the Super Bowl. Vote early and often for your favorite banned commercial—available only on Heavy’s MUST STREAM TV line-up.”

About Heavy.com
Heavy.com is the world’s leading broadband network with more than 10 million unique viewers monthly (Nielsen) and a viral reach of 65 million taste-challenged pop culture junkies. Its programming staples include “Behind the Music that Sucks,” “Pimp My Weapon,” “Contagious,” “Blisster” and “Tourettes Cowboy.” Portions of Heavy’s library of animation and live-action shorts are available for free download to the Virgin Mobile Slider Sonic phone, the Sony PlayStation Portable and the Video iPod. Advertisers on the broadband network include Diesel, Axe, Sony and Nike.