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INDUSTRY VETERAN EDWARD VAN SADERS REJOINS HEAVY.COM AS CHIEF FINANCIAL OFFICER

Van Saders To Manage Financial Growth Of The No. 1 Digital Entertainment Brand

March 9, 2006 – New York, NY – Heavy.com, the No. 1 digital entertainment brand with more than 10 million unique viewers monthly, has announced the return of Edward Van Saders as Chief Financial Officer. Van Saders held the position of Vice President, Finance at Heavy from 2001 to 2003. He rejoins the fast-growing broadband network to oversee financial and business operations.

Previously, Van Saders held the position of Director of FP&A at NBC-Universal from 2003 to 2006 for the USA Network where he oversaw financial planning and analysis of a billion dollar business during and after the merger between Vivendi Universal Entertainment (VUE) and NBC. The USA Network is the leading general entertainment cable network available in more than 90 million homes in the United States.

Prior to that, Van Saders held various domestic and international posts at Fox News Network (News Corp) from 1996 to 2001. His last assignment was Director of Finance for Network News Service (an ABC, CBS and Fox News Company). In this role, he was the CFO of this unprecedented start-up and was the key intermediary among the partner’s business units. He reported to the Board of Directors.

Van Saders started his career as a Supervisor of Project Accounting at the Jim Henson Company in 1993.

Van Saders graduated from Marymount Manhattan College with a Bachelor of Fine Arts Degree, Cum Laude, and certification in Non-Profit Management.

About Heavy.com
Heavy.com is the No. 1 digital entertainment brand with more than 10 million unique viewers monthly (Nielsen) and a viral reach of 65 million taste-challenged pop culture junkies. Its programming staples include “Behind the Music that Sucks,” “Pimp My Weapon,” “Contagious,” “Blisster” and “Tourettes Cowboy.” Portions of Heavy’s library of animation and live-action shorts are available for free download to the Virgin Mobile Slider Sonic phone, the Sony PlayStation Portable and the Video iPod. Advertisers on the broadband network include Diesel, Axe, Sony and Nike.