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Press Contacts:
The Morris + King Company
Andy Morris / Lane Buschel
212-561-7465 / 212-561-7454
andy.morris@morris-king.com
lane.buschel@morris-king.com
GET READY TO MASSIVEMATE ANYTIME—DAY OR NIGHT
Heavy.com’s Massive Mating Game Gives You The Opportunity To Win A Vegas Weekend Date With Two Of The Hottest Sheilas* Ever To Hit US Shores
It’s Not the Size of Your Digits, But the Speed of your Digits That’ll Help You Win in the Largest Dating Game in the History of the World
New York, NY – September 12, 2006 – American Men: Get ready to double your pleasure on a Vegas weekend date with two Hotties from Heavy.com’s Massive Mating Game! In the second round of Massive Mating Game (MMG)—the largest dating game in the history of the world—American men must show that they’re worthy of 48 hours of Vegas debauchery with Lisa and Zoe.
Lisa Gleave—Aussie by birth, Lisa is a star of screen and print. Most recently a spokesmodel on “Deal or No Deal,” Lisa has also appeared on “The Price is Right” as a Barker Babe. She has been photographed countless times in Stuff, Maxim and FHM. Based in LA, Lisa is fashion and swimsuit model.
Zoe Gregory—Zoe is Hugh Hefner’s favorite playmate—so favorite that he wouldn’t allow her to leave the Playboy Mansion for three years! American men rejoice…She’s now on MMG!
To win a Mac Daddy weekend with Lisa and Zoe, you must simply be dexterous with your fingers and be able to text on your cell phone. After you register, Lisa or Zoe will text you with five brain busting questions. Using your acute powers of observation, you will cull the answers from the chicks’ personal information, namely:
- Her videos
- Her MyHeavy profile
- The natural aura of sexy that surrounds her.
Lisa or Zoe may text you Roaming Romeos at any hour of the day with the questions. In this case, it’s not the size of your digits—but the speed of your digits, together with your accurate knowledge of their intimate affairs, that will carry the day.
“Now, instead of watching ‘The Bachelor,’ you can be the bachelor,” said David Carson, co-CEO of Heavy. “But unlike every other dating game out there, with MMG you don’t have to be Hollywood handsome or urbanely witty to compete and win. With MMG, we’re completely tipping the scale in favor of real guys: guys who want to date hot women—but can’t. We not-so-secretly hope the winning guy has a big ‘ol gut and spends way too much time playing video games.”
For more information and to get started, please visit: http://mmg.heavy.com.
In August, Nielsen//NetRatings named Heavy the 5th Fastest Growing Web Brand. Heavy’s counts viewership at more than 14 million unique visitors per month, the majority of which are young males, a demographic highly coveted by advertisers.
About Heavy.com
Heavy is the Number One digital entertainment brand for 18 – 34 year old guys with more than 14 million unique viewers monthly (Nielsen) and a viral reach of 65 million taste-challenged pop culture junkies. Its programming staples include “Massive Mating Game,” Behind the Music that Sucks,” “Heavy News,” “America Suck Countdown,” “Pimp My Weapon,” “Contagious,” “Blisster” and “Tourettes Cowboy.” Portions of Heavy’s library of animation and live-action shorts are available for free download to the video iPod and the Sony PSP. Advertisers on the broadband network include Coors, Nissan, Panasonic, Burger King, Diesel, Axe, Sony and Nike.
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